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THE EVERYTHING STORE: JEFF BEZOS AND THE AGE OF AMAZON

Brad Stone
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Sinopse
The definitive story of Amazon, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos. The company started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators - Jobs, Gates, Zuckerberg - Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing. The Everything Store will be the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read. Imagens Meramente Ilustrativas.

Categoria
Editora Little brown & company
ISBN-13 9780316251792
ISBN 0316251798
Edição 1 / 2013
Idioma Inglês
Páginas 384
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