NON OBVIOUS HOW TO THINK DIFFERENT, CURATE IDEAS & PREDICT THE FUTURE

Review "Sharp, articulate, and immediately useful." DANIEL H PINK, Author of Drive "One of those rare books that delivers ... a great read!" CHARLES DUHIGG, Author of Power of Habit "If you believe in a lifetime of learning, read this book!" JONATHAN BECHER - Former Chief Marketing Officer, SAP "Insightful, thought provoking and illuminating!" SHIV SINGH, SVP Global Head of Digital Transformation, VISA "Trends that will shape your business and decision making." SALLY HOGSHEAD, NY Times Bestselling Author "It gets better every year!" RYAN HOLIDAY NY Times Bestselling Author "A powerful argument for how curation can change your organization." SREE SREENIVASAN, Chief Digital Officer of New York City "A goldmine of ideas and trends!" GUY KAWASAKI, Bestselling author and Chief Evangelist of Canva "Well written ... a joy to read!" ANN HANDLEY, Author of Everybody Writes and Founder of MarketingProfs "Elegant, powerful and intensely engaging!" HOPE FRANK, Chief Marketing Officer, Kiosked "An invaluable guide to understanding our customer's customer." NAVEEN RAJDEV, Chief Marketing Office, Wipro